of shoppers in usability testing looked at the product images first, before reading anything
Source: Baymard Institute, 2018Product photography in MumbaiMake the product the hero.
Product images are the closest a shopper gets to holding it. We shoot for how people actually shop: fast, on a phone, comparing you to the listing next door.
Photography
The short version
Online, your photo is your product. We shoot clean, scroll-stopping images that work on your store, on marketplaces and in the feed.
What is product photography?
Product photography is professional images made to sell a product: clean white-background shots for marketplace listings, lifestyle images that show it in use, and detail shots that answer a buyer's questions before they ask.
Related reading: Quick commerce for brands in India: the maths, the listing and the weekly tracker · Amazon wants AI-generated models tagged: what to shoot for real and where AI is safe · Marketplace or your own website: where should you sell?
Shoppers look at the pictures before they read a word. On a listing, the image is the pitch.
What most brands get wrong
Three myths, corrected.
Our playbook
How we actually do it.
01 / 05
Hero shots
Clean, true-to-colour main images on white, framed to each marketplace's rules.
02 / 05
Infographic images
Size, ingredients, benefits and how-to-use explained inside the image, for shoppers who never read the description.
03 / 05
Lifestyle shots
The product in use, in context, so people can picture it in their own life.
04 / 05
A+ & brand store visuals
Banners and modules sized for Amazon A+ content and brand stores.
05 / 05
Social-first content
Flat lays, textures and short clips shot for the feed alongside the catalogue.
How we do it
Four steps, no mystery.
- 1
Brief
Products, angles, mood and where the images will be used.
- 2
Shoot
Studio and lifestyle shots, styled to your brand.
- 3
Edit
Retouching, colour correction and background clean-up.
- 4
Deliver
Files sized for your website, marketplaces and social.
What we track
Where we work
Good questions
Questions about product photography, answered.
Do you shoot for marketplace listings?
Yes. We deliver images sized and framed to each marketplace's requirements, including white-background shots.
Can you do lifestyle shots too?
Yes, alongside clean catalogue shots. Tell us where the images will be used and we plan the mix.
How many images will we get?
That is agreed per project, based on your product count and the angles you need.
Where do the shoots happen?
In a studio for catalogue and white-background work, and on location or in a styled set for lifestyle images.
Do you shoot video as well as stills?
Yes. We plan photos and short videos together, so one shoot day feeds your listings, website, Reels and ads.
Do you use AI in product images?
Only around the product, for backgrounds and clean-up. The product itself is always photographed for real, so what the customer sees is what arrives.
See product photography at work in your industry
Your move
Free website audit. Zero awkward sales calls.
Drop your URL and we'll tell you what's holding your site back and what we'd fix first. No jargon, no strings.
- Call us+91 73792 71419
- Slide into our DMs@alphabeta_solution